Advertising Rates
Rate card Number 21, Effective January 1, 2008
CONTRACT RATES: based on frequency and size. No bulk rates. To earn contract rates,
advertisements must appear in consecutive issues. Contracts
not run to completion will be short-rated. |
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| COST PER COLUMN INCH | |||||
| Inches | 1 time | 3 times | 6 times | 12 times | |
| 1 thru 19 | 25.40 | 23.70 | 20.30 | 17.80 | |
| 20 thru 39 | 24.40 | 21.70 | 18.70 | 17.00 | |
| 40 thru 59 | 22.20 | 20.50 | 18.00 | 16.70 | |
| 60 thru 80 | 19.10 | 18.00 | 16.70 | 15.90 | |
| COST PER FRACTIONAL PAGE | |||||
| Full Page (80 col. in.) | 1528.00 | 1440.00 | 1336.00 | 1272.00 | |
| Half Page (40 col. in.) | 888.00 | 820.00 | 720.00 | 668.00 | |
| Quarter Page(20 co. in.) | 488.00 | 434.00 | 374.00 | 340.00 | |
| Eighth Page (10 col. in.) | 254.00 | 237.00 | 203.00 | 178.00 | |
| 1/16 Page (5 col. in.) | 127.00 | 118.00 | 101.00 | 89.00 | |
CLASSIFIED: For information call 323-462-2241
ext. 16 |
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| PRICE PER INCH | |||||
| 1 time | 3 times | 6 times | 12 times | ||
| 34.00 | 32.00 | 30.00 | 28.00 | ||
COLOR CHARGES:
$250 color for fractional page
$350 color for full page
MECHANICAL REQUIREMENTS:
REQUIRE HALFTONES 85 LINE SCREEN
- Tabloid newspaper.
- Type page size 10-1/4 x 16 inches
(live space 10-1/4 x 15-3/4 inches).
Five columns to a page; one column is 1.875 inches wide, 2 columns is 4 inches wide, 3 columns is 6 inches wide, 4 columns is 8.125 inches wide, 5 columns is 10.25 inches wide. - Finished same-size art work, reproduction proofs or veloxes accepted.
- No ad accepted with more than 50% of space solid reverse black.
- No charge for type composition; productions charges will
be made on copy which cannot be included as part of original "line" shot,
such as bendays, outlining, double burning and all other
operations beyond actual-size "line" shot.
Bleed not allowable. - All art work are subject to above applicable
sales tax.
For electronical transmission remember to include all fonts and eps/tiff files.
